A new type of cake

Cake Batter

Serve it to me sweet:

This formula was specifically designed to be lightweight & creamy, providing full, opaque coverage for various lip tones.

Made for your lip tone.

Take the lip quiz here to match your lip to our dip!
$24.00
Maraschino Cherry
Strawberry
Raspberry
Red Velvet
Red Bean
5 Shades Available
The Cherry On Top
vegan
cruelty-free
paraben-free
racism-free
How to use

To start—unscrew the cap and remove the flat doe-foot applicator from the tube. Take the doe-foot applicator and swipe the product across your bottom lip and then on your top lip for an even application. You can achieve a perfect pout with just one dip! Use the flat doe-foot applicator to get inside the corners of your mouth for an even application.

ingredients

ISONONYL ISONONANOATE, TRIMETHYLSILOXYSILICATE, ISODODECANE, SILICA, MICA, POLYHYDROXYSTEARIC ACID, VP/EICOSENE COPOLYMER, DIMETHICONE, FLAVOR, GLYCERYL BEHENATE, HYDROGENATED POLYDICYCLOPENTADIENE, ISOPROPYL MYRISTATE, DISTEARDIMONIUM HECTORITE, POLYETHYLENE, PROPYLENE CARBONATE, ISOPROPYL TITANIUM TRIISOSTEARATE, TRIETHOXYCAPRYLYLSILANE, STEARALKONIUM HECTORITE, CAPRYLYL GLYCOL, ETHYLHEXYLGLYCERIN, PERSEA GRATISSIMA (AVOCADO) OIL, TOCOPHERYL ACETATE, TOCOPHEROL


MAY CONTAIN: RED 40 LAKE, RED 7 LAKE, RED 28 LAKE, RED 6 LAKE, RED 33 LAKE, YELLOW 5 LAKE, YELLOW 6 LAKE, BLUE 1 LAKE, IRON OXIDES

Smell as sweet as you look

Our lipsticks are flavored with our signature Cake Batter with Vanilla Icing scent. The flavor you’re being served here is unique to just Pound Cake products. You won’t find it anywhere else. Periodt.

Opacity is an understatement

If you have two different lip tones, not to worry. Ditch your concealer (if you’d like), and swipe this velvety and creamy across any lip tone for some seriously full coverage.

Long
Lasting

Long-wear is important to us and we know it is to you! You can expect this to last between 7 - 8 hours.

Crumbles Are
For Cookies

With this Cake Batter, you won’t experience flaking or crumbling. Infused with Vitamin E and avocado oil, your pout will stay moisturized with this one product alone. One product, #onedip, one beautiful mouth!  ;)

The perfect
Finish

This product dries down to a semi-matte, or how we like to say “creme.” We wanted this formula to be more moisturizing than kiss - proof, so this is an awesome in-between.

Made For Your Lip Tone

Pound Cake is the first to make liquid lipsticks specifically tailored for various skin and lip tones.

see other lip tones

see for yourself